How makers and creatives can get more done—with less stress
Let’s be honest—running a handmade brand means wearing a lot of hats. One minute you're packing orders, the next you’re editing photos, and somewhere in there you’re supposed to post to Instagram, plan a market booth, and design new products? 😅
That’s where batching comes in—and it’s truly a game-changer. Whether you’re a jewelry maker, paper crafter, or handmade business owner, batching can help you work smarter, not harder, while staying consistent in your brand.
If you’re tired of feeling scattered, here’s your cozy introduction to Batching 101.
💡 What Is Batching, Anyway?
Batching is the simple practice of grouping similar tasks together and doing them in one focused session—rather than spreading them out across your week.
Instead of switching between 10 different tasks a day, you carve out blocks of time to batch certain types of work. This cuts down on decision fatigue and lets you stay in the zone.
🛠️ Common Tasks You Can Batch
Here are some great places to start batching in your creative business:
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Product Making: Create multiple pairs of earrings, keychains, or tags in one session
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Photography: Shoot all your new items or social content in one afternoon
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Social Media Posts: Plan and write captions for the entire week (or month!) in one go
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Packaging Prep: Build boxes, print thank-you cards, prep tags ahead of time
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Email Marketing: Write and schedule your newsletters in batches
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Content Creation: Write blogs, tutorials, or tips all at once while you're in writing mode
🧁 Batching in Real Life: The Cupcake Analogy
Think of it like baking cupcakes.
Would you make just one cupcake every day—pulling out all the ingredients, turning on the oven, and cleaning up—daily?
Or would you make a dozen in one go, decorate them, and enjoy them all week?
Batching is baking smart. 🍰
🧘♀️ Benefits of Batching
✅ Saves time – Less time lost to switching gears or “figuring out what to do next”
✅ Reduces stress – Feel more in control of your week
✅ Improves consistency – Your brand looks polished and thoughtful
✅ Frees up creativity – More space to dream and plan when the routine stuff is done
It’s a gift to both your business and your peace of mind.
🗓️ How to Start Batching
1. Pick Your Tasks
Choose 1–2 areas to start with. Social media posts and product making are great batching “gateways.”
2. Choose Your Time Block
Set aside 1–2 hours, once or twice a week. Put it on your calendar like an appointment with yourself.
3. Prep Your Space
Gather your tools, inspiration, photos, templates—whatever you’ll need to flow through the task without stopping.
4. Stick With It
It might feel weird at first, but once you get into the rhythm, batching becomes second nature (and honestly kind of fun).
💖 Final Thoughts: Work Smarter, Sparkle More
Batching isn’t about hustling harder—it’s about being intentional with your time so you can keep creating, sharing, and growing without burning out.
So light a candle, pour a cozy drink, and give batching a try this week. Future you (and your handmade business) will thank you!